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  • ·Loewe Pre-Spring 2024 Taeyong Campaign by Juergen Teller
BrandLoewe
ProjectPre-Spring 2024 Ad Campaign
Taeyong wearing a green knit sweater, long lilac scarf, and black leather pants holding a yellow Loewe tote bag in front of a sculpture.

Loewe Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Juergen Teller
Juergen TellerPhotographer
Laura Holmes of Holmes Production
Laura Holmes of Holmes ProductionProducer
Maggie Smith
Maggie SmithModels
Dakota Fanning
Dakota FanningModels
Greta Lee
Greta LeeModels
Mike Faist
Mike FaistModels
Josh O’Connor
Josh O’ConnorModels
Rachel Jones
Rachel JonesModels
Fei Fei Sun
Fei Fei SunModels
Taeyong
TaeyongModels
Benjamin Bruno
Benjamin BrunoStylist
Ashley Brokaw
Ashley BrokawCasting Director

Tags

taeyongtaeyong loewelilac scarfpurple scarfoversized knit scarfyellow tote bagyellow baggreen knit sweater

Description

Taeyong poses for the Loewe Pre-Spring 2024 advertising campaign photographed by Juergen Teller. He wears a pale green knit sweater paired with black leather trousers and drapes an oversized lilac knitted scarf featuring the embossed Loewe anagram over his shoulders. Standing against a dark sculptural backdrop with cut-and-paste collage edging, he carries a vibrant yellow tote bag.

Style

Vertical, Commercial, Layered

Techniques

Collage, Flash

Industries

Luxury Fashion Houses

Color

Lilac (30%)
Off-Black (30%)
Lemon (20%)

Context

Advertising Campaign