Loewe Pre-Spring 2024 Ad Campaign 2023

Description

This image is part of the Loewe Pre-Spring 2024 Ad Campaign, photographed by Juergen Teller with creative direction by Jonathan Anderson. The composition features a man wearing a light blue long-sleeve polo shirt, cuffed light blue denim jeans, and brown shoes, standing on a rustic wooden porch. He carries a dark olive-green leather shoulder bag. In the foreground to his left sits a vintage armchair upholstered in a textured yellow and brown plaid fabric. The background consists of stacked horizontal log cabin walls and a white-framed window. The lighting is bright and natural, casting soft shadows across the wooden floorboards. The styling was handled by Benjamin Bruno with casting by Ashley Brokaw and production by Laura Holmes.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

House

Context

Advertising Campaign