Loewe Pre-Spring 2024 Ad Campaign 2023

Description

A vibrant yellow leather Loewe Hammock bag sits centered on a distressed white and turquoise mosaic-tiled ledge. The handbag features structured top handles, an embossed logo detail, a vertical zipper with long leather pull tabs, and a wide coordinating shoulder strap draped to the right. Captured by Juergen Teller for Loewe's Pre-Spring 2024 advertising campaign, the still life is illuminated with direct, crisp lighting against the aged architectural textures of a drained pool basin.

Style

Vertical, Commercial, Raw

Techniques

Hard Light

Industries

Bags & Accessories

Color

Background

Outdoor Pool

Context

Advertising Campaign