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BrandLoewe
ProjectPre-Spring 2024 Ad Campaign
Model Fei Fei Sun seated in a white chair inside an empty tiled swimming pool wearing a black suit and red shearling shoes for Loewe.

Loewe Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Juergen Teller
Juergen TellerPhotographer
Laura Holmes of Holmes Production
Laura Holmes of Holmes ProductionProducer
Maggie Smith
Maggie SmithModels
Dakota Fanning
Dakota FanningModels
Greta Lee
Greta LeeModels
Mike Faist
Mike FaistModels
Josh O’Connor
Josh O’ConnorModels
Rachel Jones
Rachel JonesModels
Fei Fei Sun
Fei Fei SunModels
Taeyong
TaeyongModels
Benjamin Bruno
Benjamin BrunoStylist
Ashley Brokaw
Ashley BrokawCasting Director

Tags

fei fei sunfei fei sun loewewoman in black suitblack tailored blazerblack blazerwhite collared shirtred shearling shoesred fuzzy shoesyellow leather handbagyellow tote bag

Description

Model Fei Fei Sun is seated in a white chair inside a drained mosaic-tiled swimming pool for the Loewe Pre-Spring 2024 advertising campaign shot by Juergen Teller. She wears a tailored dark blazer over an untucked white collared shirt and wide-leg trousers, styled with deep red textured shearling slip-on shoes. A bright yellow leather geometric tote bag rests on the tiled floor beside her under overcast daylight.

Style

Vertical, Commercial, Raw

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (60%)
Pure White (20%)
Burgundy (20%)

Background

Outdoor Pool

Context

Advertising Campaign