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This Spring 2025 campaign image for Lucky Brand, photographed by Benjo Arwas, features models Camille Opp, Erin Eliopulos, Lucas Ucedo, and Tehya Elam in an arid outdoor landscape under a bright, clear sky. Two models are seated together on a red motorcycle, wearing casual denim jeans, white tank tops and dark shirts, paired with baseball caps. The composition captures a relaxed, sun-drenched aesthetic with natural lighting highlighting the textured denim and dusty terrain in the background.