Brand
ProjectLucky Brand | Spring 2025

Lucky Brand Jeans Lucky Brand | Spring 2025 2025
Associated creatives
Tags
Description
This portrait from the Lucky Brand Spring 2025 campaign features a female model seated outdoors in a desert landscape. She is leaning against a vintage blue car and resting on a red suitcase. She wears a dark grey polo shirt over a patterned collared shirt, denim jeans, and a black leather belt. The shot is captured in warm, natural daylight with a soft desert terrain background. Photographer Benjo Arwas documents the scene with relaxed, lifestyle-oriented art direction.
Style
Lifestyle, Vertical, Warm, Golden Hour
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Charcoal (50%)
Denim (50%)
Background
Desert
Context
Advertising Campaign, Lookbook