Lucky Brand Jeans Lucky Brand | Spring 2025 2025

Description

Lucky Brand Spring 2025 campaign photographed by Benjo Arwas features models Camille Opp, Erin Eliopulos, Lucas Ucedo, and Tehya Elam. The scene captures a model reclining inside the back of a vintage blue station wagon surrounded by stacked brown leather suitcases. Warm natural sunlight illuminates the vehicle interior and exterior desert landscape. The composition combines lifestyle and commercial storytelling with a nostalgic aesthetic.

Style

Horizontal, Commercial, Nostalgic, Golden Hour

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Road

Context

Advertising Campaign