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Brand
Lucky Brand Jeans
ProjectLucky Brand | Spring 2025
Black man in a black varsity jacket leaning on a blue car outdoors with another person standing in a dry landscape background

Lucky Brand Jeans Lucky Brand | Spring 2025 2025

Associated creatives

Benjo Arwas
Benjo ArwasPhotographer
Camille Opp
Camille OppModel
Erin Eliopulos
Erin EliopulosModel
Lucas Ucedo
Lucas UcedoModel
Tehya Elam
Tehya ElamModel

Tags

black man leaning on blue carblack manman leaning on carblack varsity jacketvarsity jacketblue carvintage car

Description

An outdoor fashion campaign photograph for Lucky Brand Spring 2025 captured by photographer Benjo Arwas. A Black man wearing a black varsity jacket and striped shirt leans against the door of a bright blue vintage car with luggage strapped to the roof. In the background landscape, another person stands in a dry field under warm, natural lighting. The composition employs a horizontal framing style with warm color grading and a golden-hour aesthetic.