Lucky Brand Jeans Lucky Brand | Spring 2025 2025

Description

This editorial campaign image for Lucky Brand Spring 2025 was photographed by Benjo Arwas. Two female models pose outdoors next to the open tailgate of a classic blue car filled with vintage leather suitcases. The model on the left wears a cream knitted sweater with dark stripes and denim shorts, while the model on the right wears a dark polo shirt and light-wash jeans. The sun sets low on a dry landscape in the background, casting warm golden light over the entire scene.

Style

Editorial, Horizontal, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Desert

Context

Advertising Campaign