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  • ·Loewe Spring 2026 Ad Campaign Yellow Handbag in Snow
BrandLoewe
ProjectSpring 2026 Ad Campaign
Loewe pale yellow leather handbag resting in fresh white snow with blurred figures in the background.

Loewe Spring 2026 Ad Campaign 2026

Associated creatives

Jack McCollough
Jack McColloughLoewe Creative Directors
Lazaro Hernandez
Lazaro HernandezLoewe Creative Directors
Talia Chetrit
Talia ChetritPhotographer
Julian Klincewicz
Julian KlincewiczDirector
Théodore Pellerin
Théodore PellerinCampaign Cast
Lil Yachty
Lil YachtyCampaign Cast
Laïka Blanc-Francard
Laïka Blanc-FrancardCampaign Cast
Beau Gadsdon
Beau GadsdonCampaign Cast
Nyawurh Chuol
Nyawurh ChuolCampaign Cast
Carin Herven
Carin HervenCampaign Cast
Siegfried Blanche
Siegfried BlancheCampaign Cast
Cosima von Bonin
Cosima von BoninCampaign Cast
Cosima von Bonin
Cosima von BoninArtist
Pointe Helbronner
Pointe HelbronnerLocation
Mont Blanc Massif
Mont Blanc MassifLocation

Tags

yellow leather handbagyellow handbagleather handbagdesigner bagloewe bag

Description

A close-up campaign still for the Loewe Spring 2026 Ad Campaign photographed by Talia Chetrit. A structured, pale yellow leather handbag with rounded handles rests directly in a mound of soft white snow. The bright blue Loewe wordmark is overlaid prominently across the front of the frame. In the soft-focus background, indistinct figures move across an alpine landscape, creating an airy winter mountain atmosphere.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Bags & Accessories

Color

Butter (80%)

Background

Snowfield

Context

Advertising Campaign