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  • ·Loewe Spring 2026 Campaign with Nyawurh Chuol
BrandLoewe
ProjectSpring 2026 Ad Campaign
Model Nyawurh Chuol wearing a brown shearling coat holding a black Loewe handbag in a snowy alpine landscape.

Loewe Spring 2026 Ad Campaign 2026

Associated creatives

Jack McCollough
Jack McColloughLoewe Creative Directors
Lazaro Hernandez
Lazaro HernandezLoewe Creative Directors
Talia Chetrit
Talia ChetritPhotographer
Julian Klincewicz
Julian KlincewiczDirector
Théodore Pellerin
Théodore PellerinCampaign Cast
Lil Yachty
Lil YachtyCampaign Cast
Laïka Blanc-Francard
Laïka Blanc-FrancardCampaign Cast
Beau Gadsdon
Beau GadsdonCampaign Cast
Nyawurh Chuol
Nyawurh ChuolCampaign Cast
Carin Herven
Carin HervenCampaign Cast
Siegfried Blanche
Siegfried BlancheCampaign Cast
Cosima von Bonin
Cosima von BoninCampaign Cast
Cosima von Bonin
Cosima von BoninArtist
Pointe Helbronner
Pointe HelbronnerLocation
Mont Blanc Massif
Mont Blanc MassifLocation

Tags

nyawurh chuolblack woman modelmodel posing in snowwoman in shearling coatblack loewe handbagblack leather handbagleather handbaghandbagbrown shearling coatfur trim coathooded shearling jacketbrown coat

Description

Captured against the snowy backdrop of the Mont Blanc Massif at Pointe Helbronner, model Nyawurh Chuol poses in profile for the Loewe Spring 2026 campaign photographed by Talia Chetrit. She wears an oversized dark brown shearling hooded coat featuring exaggerated plush fur-trimmed cuffs. Cradled in her arms is a black leather Loewe handbag accented with bright yellow interior detailing and ribbon trim, set off by a bold red brand logo overlay across the vertical frame.

Style

Vertical, Commercial, Cool, Tactile

Techniques

Natural light, Typography

Industries

Luxury Fashion Houses

Color

Jet Black (30%)
Espresso (50%)

Background

Residential Building, Snowfield

Context

Advertising Campaign