BrandLoewe
ProjectSpring 2026 Ad Campaign
Loewe Spring 2026 Ad Campaign 2026
Associated creatives
Jack McColloughLoewe Creative Directors
Lazaro HernandezLoewe Creative Directors
Talia ChetritPhotographer
Julian KlincewiczDirector
Théodore PellerinCampaign Cast
Lil YachtyCampaign Cast
Laïka Blanc-FrancardCampaign Cast
Beau GadsdonCampaign Cast
Nyawurh ChuolCampaign Cast
Carin HervenCampaign Cast
Siegfried BlancheCampaign Cast
Cosima von BoninCampaign Cast
Cosima von BoninArtist
Pointe HelbronnerLocation
Mont Blanc MassifLocation
Tags
Description
A still life fashion advertisement from the Loewe Spring 2026 ad campaign photographed by Talia Chetrit. Centered in the vertical frame is a soft, camel-colored shearling drawstring clutch bag with knotted cord details. The pouch rests against a vivid cobalt blue quilted air mat with spherical bubble indents, creating deep shadow and high visual contrast. The iconic Loewe logo is printed across the middle in bold red typography.
Style
Vertical, Commercial, Tactile, Graphic
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Camel (70%)
Scarlet (30%)
Background
Fabric Texture
Context
Advertising Campaign