BrandLoewe
ProjectSpring 2026 Ad Campaign
Loewe Spring 2026 Ad Campaign 2026
Associated creatives
Jack McColloughLoewe Creative Directors
Lazaro HernandezLoewe Creative Directors
Talia ChetritPhotographer
Julian KlincewiczDirector
Théodore PellerinCampaign Cast
Lil YachtyCampaign Cast
Laïka Blanc-FrancardCampaign Cast
Beau GadsdonCampaign Cast
Nyawurh ChuolCampaign Cast
Carin HervenCampaign Cast
Siegfried BlancheCampaign Cast
Cosima von BoninCampaign Cast
Cosima von BoninArtist
Pointe HelbronnerLocation
Mont Blanc MassifLocation
Tags
Description
Musician and artist Lil Yachty appears in the Loewe Spring 2026 advertising campaign shot by photographer Talia Chetrit. He is framed in a three-quarter vertical shot wearing an oversized royal blue hooded puffer jacket with an open front revealing a black-and-white gingham lining and a clean white crewneck shirt beneath. Bright canary yellow trousers contrast sharply with the outerwear. Lil Yachty rests his right hand near his braided hair while making direct eye contact with the camera. A large red LOEWE serif logo is superimposed across the center of the frame against a minimal dark background.
Style
Vertical, Commercial, Saturated, Graphic
Techniques
Typography
Industries
Luxury Fashion Houses
Color
Royal Blue (40%)
Golden Yellow (30%)
Off-White (20%)
Background
Black Seamless
Context
Advertising Campaign