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BrandLoewe
ProjectSpring 2026 Ad Campaign
Close-up portrait of a slicked-back blonde model wearing a black top and fur boa for Loewe with blue LOEWE typography.

Loewe Spring 2026 Ad Campaign 2026

Associated creatives

Jack McCollough
Jack McColloughLoewe Creative Directors
Lazaro Hernandez
Lazaro HernandezLoewe Creative Directors
Talia Chetrit
Talia ChetritPhotographer
Julian Klincewicz
Julian KlincewiczDirector
Théodore Pellerin
Théodore PellerinCampaign Cast
Lil Yachty
Lil YachtyCampaign Cast
Laïka Blanc-Francard
Laïka Blanc-FrancardCampaign Cast
Beau Gadsdon
Beau GadsdonCampaign Cast
Nyawurh Chuol
Nyawurh ChuolCampaign Cast
Carin Herven
Carin HervenCampaign Cast
Siegfried Blanche
Siegfried BlancheCampaign Cast
Cosima von Bonin
Cosima von BoninCampaign Cast
Cosima von Bonin
Cosima von BoninArtist
Pointe Helbronner
Pointe HelbronnerLocation
Mont Blanc Massif
Mont Blanc MassifLocation

Tags

blonde woman in fur stolewoman in fur stolefur stolefaux fur boablack sleeveless topblack dressblonde womanslicked back hair

Description

A portrait shot for the Loewe Spring 2026 advertising campaign photographed against a soft, overcast snowy landscape. The model features slicked-back platinum blonde hair and blue eyes, looking straight into the camera lens with a neutral expression. She wears a black sleeveless top accented with a voluminous, textured brown fur boa draped over her shoulders. The word LOEWE is overlaid across the center frame in bright cyan serif typography.

Style

Vertical, Commercial, Clean, Cool

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Camel (30%)

Background

Snowfield

Context

Advertising Campaign