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  • ·Loewe x On Fall 2023 campaign by Thibaut Grevet
BrandLoewe x On
ProjectFall 2023 Ad Campaign
Model lying upside down wearing a blue striped shirt and lime green sneakers against a clean white background.

Loewe x On Fall 2023 Ad Campaign 2023

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Thibaut Grevet
Thibaut GrevetPhotographer
Yonghon Huh
Yonghon HuhTalent
Roy Kaneza
Roy KanezaTalent
Hortense de Gromard
Hortense de GromardTalent
Cindy Dos Reis
Cindy Dos ReisTalent
Stefan Crainic
Stefan CrainicTalent
Amna Al Qubaisi
Amna Al QubaisiTalent
and Liu Hong
and Liu HongTalent
Ryan Chappell
Ryan ChappellChoreographer
Karim Belghiran
Karim BelghiranHair
Erin Green
Erin GreenMakeup
Ibby Njoya
Ibby NjoyaSet Designer

Tags

model lying upside downupside down modelmodel posingblue striped shirtstriped shirtshirtlime green sneakersgreen sneakerssneakersdark trouserstrousers

Description

This image is part of the Fall 2023 ad campaign for Loewe x On, photographed by Thibaut Grevet with set design by Ibby Njoya and creative direction by Jonathan Anderson. A model lies upside down on a bright white seamless background, wearing a blue and white striped button-down shirt, dark trousers, and distinctive lime green athletic sneakers with prominent cushioning. The composition employs an inverted perspective, creating an arresting visual dynamic against the minimalist backdrop. The lighting is clean and even, accentuating the crisp textiles and the vibrant colour of the footwear.

Style

Vertical, Commercial, Clean

Industries

Sportswear

Color

Sky Blue (50%)
Lime (20%)
Jet Black (30%)

Background

White Seamless

Context

Advertising Campaign