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  • ·Loewe x On Fall 2023 Campaign by Thibaut Grevet
BrandLoewe x On
ProjectFall 2023 Ad Campaign
A model lying down on a white seamless background wearing a blue striped shirt, dark trousers, and a pale green technical sneaker.

Loewe x On Fall 2023 Ad Campaign 2023

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Thibaut Grevet
Thibaut GrevetPhotographer
Yonghon Huh
Yonghon HuhTalent
Roy Kaneza
Roy KanezaTalent
Hortense de Gromard
Hortense de GromardTalent
Cindy Dos Reis
Cindy Dos ReisTalent
Stefan Crainic
Stefan CrainicTalent
Amna Al Qubaisi
Amna Al QubaisiTalent
and Liu Hong
and Liu HongTalent
Ryan Chappell
Ryan ChappellChoreographer
Karim Belghiran
Karim BelghiranHair
Erin Green
Erin GreenMakeup
Ibby Njoya
Ibby NjoyaSet Designer

Tags

woman lying downblue striped shirtstriped button down shirtbutton down shirtdark navy trousersblack pantsgreen sneakerrunning sneakerathletic shoe

Description

Photographed by Thibaut Grevet for the Loewe x On Fall 2023 Ad Campaign under the creative direction of Jonathan Anderson, this high-angle studio shot features a model lying on a clean white surface. The styling combines relaxed tailoring with athletic functionality, showcasing an oversized blue and white striped button-up shirt paired with dark navy trousers and a light green performance sneaker. The composition uses bright, even studio lighting and minimal distraction, focusing entirely on the textures of the apparel and the silhouette of the footwear against the stark white background.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

High-key

Industries

Luxury Fashion Houses

Color

Sky Blue (50%)
Off-Black (40%)

Background

White Seamless

Context

Advertising Campaign