ProjectFall 2023 Ad Campaign

Loewe, On Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This image from the Loewe x On Fall 2023 ad campaign features a shirtless man captured mid-movement against a minimal pale backdrop. He wears dark trousers and chunky white athletic sneakers, striking a dynamic, sculptural pose that highlights the athletic apparel and footwear. The lighting is soft and directional, creating defined contours across his physique while maintaining a clean, commercial aesthetic. Photographed by Thibaut Grevet with creative direction by Jonathan Anderson.
Style
Vertical, Commercial, Clean
Industries
Sportswear
Color
Jet Black (60%)
Pure White (40%)
Background
White Seamless
Context
Advertising Campaign





