BrandLoewe x On
ProjectFall 2023 Ad Campaign

Loewe x On Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A high-angle fashion campaign photograph for the Loewe x On Fall 2023 collection, shot by photographer Thibaut Grevet with creative direction by Jonathan Anderson. The talent is seen leaning against a smooth concrete wall on a tiled indoor staircase, wearing a matching mustard yellow zip-up hoodie and relaxed shorts paired with dark running sneakers. Warm, soft ambient light defines the minimalist architectural setting, emphasizing textural details in the sportswear.
Style
Vertical, Commercial, Warm, Earthy
Techniques
Soft Light
Industries
Sportswear
Color
Mustard (80%)
Off-Black (20%)
Context
Advertising Campaign





