Luxury Fashion Houses
Luxury Fashion Houses run on history as much as product — names with decades or centuries behind them. On Visie, that craft spans campaign photography, runway coverage, and editorial shoots for marques like Louis Vuitton, Prada, Dior, and Chanel, shot from a fixed photographer's pit at every show.
This week's top Luxury Fashion Houses projects
This week's top Luxury Fashion Houses projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project American Vogue · Wednesday’s Child
For American Vogue, actor Jenna Ortega stars in 'Wednesday’s Child,' a fashion editorial that channels a surreal, theatrical atmosphere through painterly set design and moody, cinematic lighting. Captured by photographer and art director Szilveszter Mako, the series utilizes an earthy palette of olive greens and muted purples, set against recurring motifs like checkered flooring and deliberate, diorama-like compositions. Fashion editor and stylist Tabitha Simmons curates a wardrobe of structured silhouettes, lace, and floral appliqués, grounding the high-fashion imagery in a textured, analogue-film aesthetic. The production is rounded out by hair stylist Massimo Di Stefano, makeup artist Mélanie Inglessis, set designer Edith di Monda, and producer Siyan Chen, with visual editing by Kathryn Costigan.
Project Loewe · Loewe S/S 27 Pre Collection Campaign
The Loewe S/S 27 Pre Collection campaign captures an editorial aesthetic through a series of vertical, highly saturated portraits and still-life compositions. Photographed by Talia Chetrit and directed by Julian Klincewicz, the series leans into a candid, street-informed energy set against urban backdrops ranging from concrete architectural structures to market arcades. The visual identity of the campaign is defined by bold, high-contrast typography overlaid across the frame and a palette that balances earthy tones with vivid, primary color accents. Creative and art direction by Carina Frey and Stefanie Barth alongside fashion styling by Jodie Barnes focus on the interplay of clean, structured lines and contrasting textures in the collection's leather goods and apparel. The campaign features talent including Diego Calva, Kristine Froseth, and Victoria Luengo, as well as models Frauke Nijs and Thalita Ferreira. The imagery utilizes natural light to emphasize the materiality of the garments and accessories.
Project WSJ · Gigi Hadid
The WSJ November 2026 digital cover features model Gigi Hadid in an editorial production captured by photographer Szilveszter Mako. The visual concept utilizes a weathered, box-like set designed by Edith di Monda, providing a clean backdrop for the fashion-forward composition. Fashion direction by Willow Lindley and styling by Gabriella Karefa-Johnson anchor the aesthetic, pairing a structured strapless mini dress with distinct footwear choices. The production incorporates hair styling by Pablo Kuemin, makeup by Cécile Paravina, and a manicure by Beatrice Eni, with casting oversight provided by Julia Lange.
Project Tory Burch · Holiday 2026 Ad Campaign
Tory Burch presents its Holiday 2026 ad campaign, a series of editorial images capturing a festive, celebratory mood. The collection leans into nostalgic and warm aesthetics, featuring models Nora Attal, Awar Odhiang, Grace Elizabeth, and Lulu Tenney. The campaign spans both indoor and outdoor settings, moving from sunlit, manicured gardens to intimate, cozy interiors. The visuals highlight rich seasonal textures and accessorized ensembles, utilising natural light and clean compositions to showcase the brand's latest apparel and handbag line.
Project Prada · Holiday 2026 Campaign Review
The Prada Holiday 2026 campaign bridges the gap between fashion photography and digital artistry, layering live-action subjects against whimsical, storybook-inspired landscapes. Under the creative direction of Miuccia Prada, Raf Simons, and Ferdinando Verderi, the visuals lean into a surreal narrative where high-fashion garments meet animated creatures and painterly settings. Photographer Glen Luchford captures talent including Kelvin Harrison Jr., Maya Hawke, and Sadie Sink in a blend of cozy, fire-lit interiors and stark, snow-dusted winter environments. The project integrates VFX and 3D render techniques to animate animals and fantastical elements that interact with the models, creating a nostalgic, story-driven aesthetic. The work balances editorial portraiture with digital animation to define the brand's seasonal narrative.
Project Loewe · Spring 2027 Precollection Ad Campaign
The Loewe Spring 2027 Precollection ad campaign presents a series of editorial and commercial imagery that juxtaposes structured luxury goods against industrial and everyday urban settings. Captured by photographer Talia Chetrit under the creative direction of Jack McCollough and Lazaro Hernandez, the campaign explores vibrant color contrasts and tactile fabrications. Models, including Diego Calva, Victoria Luengo, Kristine Frøseth, and Jiang Qiming, are framed within environments ranging from market arcades and tapas bars to highway overpasses and urban streetscapes. The visual narrative leans into graphic, clean compositions, utilizing natural light to accentuate the textures of leather handbags, tailored outerwear, and knitwear. Bold, high-contrast typography is layered across the frames, anchoring the collection’s focus on striking brand identity. Through techniques like shallow depth of field and vibrant color saturation, the campaign highlights both the craftsmanship of the accessories and the dynamic styling of the garments.
Maison Margiela · Deconstruction
Maison Margiela’s project, Deconstruction, is a cinematic fashion video directed by Alex Prager. The film captures a tense narrative through rapid sequences and period-inspired costume design, leaning into a nostalgic 1980s aesthetic. Developed in collaboration with creative director Glenn Martens and production company Arts & Sciences, the piece utilises a live-action technique to explore a hurried, enigmatic storyline. The visual language is defined by striking lighting and a focus on movement, set against a backdrop of stairwells and vintage automotive elements.
Project Miu Miu · Holiday 2026
The Miu Miu Holiday 2026 campaign channels an intimate, domestic aesthetic, grounding high-fashion styling within the ornate confines of a wood-paneled historic interior. Creative director Miuccia Prada curates a narrative that balances sophisticated tailoring—featuring layered knitwear, embellished jackets, and structured leather handbags—with whimsical, surrealist touches, including recurring appearances of live birds and oversized plush toys. Photographed by Tina Barney and directed by Emilie Blichfeldt, the series utilizes warm, natural light to emphasize the rich textures of satin, leather, and traditional library wood finishes. Fashion stylist Lotta Volkova leans into a nostalgic mood, layering period-informed pieces that feel both precise and eclectic. Featuring talent including Gigi Hadid, Momo, Louisa Jacobson, XiaoWen Ju, Crystal Fish, Georgia Martin, and Nyla Singleton, the imagery adopts an editorial approach that renders the festive setting with a distinctively grounded, grainy film quality.
Project Maison Margiela and Gentle Monster · Fall 2026 Ad Campaign
The Fall 2026 ad campaign for Maison Margiela and Gentle Monster explores the intersection of luxury eyewear and fashion through a cinematic lens. Directed and creatively directed by Alex Prager, the project channels a nostalgic, narrative-driven aesthetic that leans into character-focused portraiture and rich, textured compositions. The series features diverse subjects set against evocative, immersive environments, ranging from crowded urban scenes to quiet, naturalistic outdoor settings. By incorporating techniques such as analogue film and dramatic natural light, the campaign achieves a grainy, raw quality that emphasizes the tactile details of the eyewear and garments.
Project Loro Piana · Holiday 2026
Loro Piana explores seasonal textures and quiet, wintry landscapes for the Holiday 2026 campaign. Photographed by Annemarieke van Drimmelen, the series channels an intimate, grounded aesthetic through a curated selection of heavy knitwear, shearling, and patterned outerwear. The editorial features models Ida Heiner, Dana Smith, Long Li, and Just Verhoeff, framed against rustic timber cabins, snow-dusted forests, and serene, frost-covered riverbanks. The project leans into a tactile visual language, balancing warm earth tones with moody, low-key lighting. Whether captured in crisp natural light or monochrome film, the imagery highlights the interplay of heavy wool and cashmere garments against weathered architectural elements. The result is a series of contemplative portraits that emphasize fabric weight and atmospheric depth.
Dior · Dior Cruise Spring 2027
Dior presents the Cruise Spring 2027 collection through a film directed by Camille Summers-Valli, featuring talent Drew Starkey. The narrative follows a central figure moving through an industrial concrete courtyard, interspersed with close-up inspections of classical still-life paintings depicting red berries. With creative direction by Jonathan Anderson, the project leans into a polished visual language that bridges luxury fashion and fine art. The production uses live-action techniques to contrast detailed macro captures of subject matter with wide, rhythmic movement sequences. Fashion styling by Benjamin Bruno, movement direction by Stephen Galloway, and set design by Poppy Bartlett define the piece's clean, structured aesthetic.
Project Stella McCartney · Wild Horses
For the Wild Horses campaign, Stella McCartney explores a coastal landscape captured through the lens of photographer and director Gia Coppola. Featuring Kylie Jenner, the project leans into an atmospheric, seaside aesthetic defined by warm golden hour lighting and an expansive outdoor setting. The imagery utilizes analogue film techniques and high-contrast monochrome treatments to highlight natural textures. Compositionally, the work focuses on expansive beach landscapes and candid portraits, frequently incorporating lens flare and shallow depth of field to create a cinematic quality throughout the series.
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