Gucci "GG Monogram" Ad Campaign 2025

About

This product flatlay features an overhead interior view of a large Gucci monogram canvas travel bag filled with personal accessories. Arranged inside the light fabric lining are matching GG canvas wallets featuring the iconic red and green Web stripe, a tortoiseshell hair comb, a playing card, and a dark scrunchie. The warm, natural lighting highlights the textured leather trims and monogram patterns across the collection. Daniel Arnold photographed the campaign under the art direction of Riccardo Zanola.