Gucci "GG Monogram" Ad Campaign 2025

Description

This product flatlay features an overhead interior view of a large Gucci monogram canvas travel bag filled with personal accessories. Arranged inside the light fabric lining are matching GG canvas wallets featuring the iconic red and green Web stripe, a tortoiseshell hair comb, a playing card, and a dark scrunchie. The warm, natural lighting highlights the textured leather trims and monogram patterns across the collection. Daniel Arnold photographed the campaign under the art direction of Riccardo Zanola.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign