Logo
  • Home
  • ·Media
  • ·Gucci GG Monogram Ad Campaign Beach Editorial
BrandGucci
Project"GG Monogram" Ad Campaign
Emily Ratajkowski walking barefoot along a sandy beach carrying a monogram handbag for the Gucci GG Monogram ad campaign.

Gucci "GG Monogram" Ad Campaign 2025

Associated creatives

Riccardo Zanola
Riccardo ZanolaArt Director
Harrison Boyce
Harrison BoyceDirector
Daniel Arnold
Daniel ArnoldPhotographer
Emily Ratajkowski and Kit Butler
Emily Ratajkowski and Kit ButlerModels
Virginie Benarroch
Virginie BenarrochStylist
Benjamin Muller
Benjamin MullerHair
Aurore Gibrien
Aurore GibrienMakeup

Tags

emily ratajkowski walking on beachemily ratajkowskiwoman walking on beachwoman on beachgucci monogram handbagmonogram handbaghandbagdark cardigancardigan

Description

Emily Ratajkowski walks barefoot along a sandy beach in this campaign image for the Gucci GG Monogram project. She wears a dark textured cardigan and shorts, holding a patterned monogram handbag in one hand and black heels in the other. Palm trees and coastal waters form the background under an overcast sky. Daniel Arnold photographed the scene with styling by Virginie Benarroch, hair by Benjamin Muller, and makeup by Aurore Gibrien.

Style

Editorial, Vertical, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Beige (50%)

Background

Sandy Beach

Context

Advertising Campaign