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Close-up monochrome portrait of a smiling woman wearing a fuzzy winter hat for Loro Piana

Loro Piana Après Ski Fall 2024 Ad Campaign 2024

About

This black-and-white close-up portrait is part of the Loro Piana Apres Ski Fall 2024 ad campaign, captured by photographer Annemarieke Van Drimmelen with creative direction by Thomas Person and production by 360pm/MA+group. The frame focuses tightly on the smiling face of a woman wearing a plush winter hat. Shot in a soft, grainy monochrome aesthetic, the portrait emphasizes texture and natural emotion.

Brand

Loro Piana

Project

Loro Piana Après Ski Fall 2024 Ad Campaign 2024

Keywords

woman wearing winter hatwinter hatwoman smilingsmiling woman

Credits

MA+Group
Agency
Thomas Person – MA+creative
Creative Director
Annemarieke Van Drimmelen – Ma+talent
Photographer 
360pm/ MA+group
Production

Styles

EditorialVerticalMonochromeGrainy

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Context

Advertising Campaign