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  • ·Loro Piana Après Ski Fall 2024 campaign portrait
BrandLoro Piana
ProjectAprès Ski Fall 2024 Ad Campaign
Man wearing a patterned wool sweater and beanie inside a tent for Loro Piana Après Ski Fall 2024 campaign

Loro Piana Après Ski Fall 2024 Ad Campaign 2024

Associated creatives

MA+Group
MA+GroupAgency
Thomas Person – MA+creative
Thomas Person – MA+creativeCreative Director
Annemarieke Van Drimmelen – Ma+talent
Annemarieke Van Drimmelen – Ma+talentPhotographer 
360pm/ MA+group
360pm/ MA+groupProduction

Tags

man in wool sweaterwool sweaterman wearing beaniemanbeanie

Description

This image from the Loro Piana Après Ski Fall 2024 ad campaign features a male model seated inside a tent structure. He wears a textured wool sweater with a fair isle pattern across the shoulders, a matching beanie, and dark trousers. The lighting creates warm highlights along his profile against the darker canvas walls of the shelter. The campaign was photographed by Annemarieke Van Drimmelen with creative direction by Thomas Person.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Chocolate (70%)
Olive (30%)

Context

Advertising Campaign