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BrandBanana Republic
ProjectSummer 2024 Ad Campaign
Model in striped swimwear lying by an outdoor pool, reaching out to touch the water

Banana Republic Summer 2024 Ad Campaign 2024

Associated creatives

Ben Segal
Ben SegalCreative Director
Josh Olins
Josh OlinsPhotographer
Tyler Kohlhoff
Tyler KohlhoffVideographer
Taylor Hill
Taylor HillModels
Ibby Sow
Ibby SowModels
Marlon Teixeira
Marlon TeixeiraModels
and Melodie Vaxelaire
and Melodie VaxelaireModels
Lexi Clayburn and Jonny Lichtenstein
Lexi Clayburn and Jonny LichtensteinStylist
Cim Mahony
Cim MahonyHair
Sally Branka
Sally BrankaMakeup
Sophie Townsend
Sophie TownsendArt Director
Max Bellhouse
Max BellhouseSet Designer
Shake Productions NYC
Shake Productions NYCProduction
Dake Gonzalez
Dake GonzalezProduction
Jennifer Rosenblum
Jennifer RosenblumProduction
Roberto De Sosa
Roberto De SosaProduction

Tags

woman in striped swimsuitstriped swimsuitswimsuitwoman by poolwoman reaching into watersilver bangles

Description

This image from the Banana Republic Summer 2024 ad campaign features a model lying by the edge of an outdoor pool, reaching a hand down to touch the water. She is wearing a patterned striped swimsuit and silver bangle bracelets. The shot is captured from a high angle, highlighting the reflective surface of the pool and surrounding stone edging. The lighting is natural and soft, creating a calm atmosphere. Josh Olins served as photographer for the campaign.

Style

Editorial, Horizontal, Warm

Techniques

Natural light

Industries

Designer Fashion

Color

Pure White (50%)
Jet Black (50%)

Background

Outdoor Pool

Context

Advertising Campaign