Logo
  • Home
  • ·Media
  • ·Banana Republic Summer 2024 Ad Campaign Editorial
Brand
Banana Republic
ProjectSummer 2024 Ad Campaign
Woman in a long white dress with an open back standing against a textured green wall

Banana Republic Summer 2024 Ad Campaign 2024

Associated creatives

Ben Segal
Ben SegalCreative Director
Josh Olins
Josh OlinsPhotographer
Tyler Kohlhoff
Tyler KohlhoffVideographer
Taylor Hill
Taylor HillModels
Ibby Sow
Ibby SowModels
Marlon Teixeira
Marlon TeixeiraModels
and Melodie Vaxelaire
and Melodie VaxelaireModels
Lexi Clayburn and Jonny Lichtenstein
Lexi Clayburn and Jonny LichtensteinStylist
Cim Mahony
Cim MahonyHair
Sally Branka
Sally BrankaMakeup
Sophie Townsend
Sophie TownsendArt Director
Max Bellhouse
Max BellhouseSet Designer
Shake Productions NYC
Shake Productions NYCProduction
Dake Gonzalez
Dake GonzalezProduction
Jennifer Rosenblum
Jennifer RosenblumProduction
Roberto De Sosa
Roberto De SosaProduction

Tags

woman in white dresswhite dresswoman posingopen back dress

Description

Captured by photographer Josh Olins for Banana Republic's Summer 2024 ad campaign, this editorial image features a woman posing against a weathered, textured green wall. She is wearing a long, light-coloured dress with long sleeves and an open back detailed with delicate tie closures. The lighting is soft and ambient, accentuating the organic textures of the garment and the surrounding architecture. Creative direction was led by Ben Segal with styling by Lexi Clayburn and Jonny Lichtenstein.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Pure White (70%)

Background

Bar, Street

Context

Advertising Campaign