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  • ·Banana Republic Summer 2024 Beach Campaign Editorial
BrandBanana Republic
ProjectSummer 2024 Ad Campaign
Man and woman walking barefoot on a sandy beach holding hands for the Banana Republic Summer 2024 campaign.

Banana Republic Summer 2024 Ad Campaign 2024

Associated creatives

Ben Segal
Ben SegalCreative Director
Josh Olins
Josh OlinsPhotographer
Tyler Kohlhoff
Tyler KohlhoffVideographer
Taylor Hill
Taylor HillModels
Ibby Sow
Ibby SowModels
Marlon Teixeira
Marlon TeixeiraModels
and Melodie Vaxelaire
and Melodie VaxelaireModels
Lexi Clayburn and Jonny Lichtenstein
Lexi Clayburn and Jonny LichtensteinStylist
Cim Mahony
Cim MahonyHair
Sally Branka
Sally BrankaMakeup
Sophie Townsend
Sophie TownsendArt Director
Max Bellhouse
Max BellhouseSet Designer
Shake Productions NYC
Shake Productions NYCProduction
Dake Gonzalez
Dake GonzalezProduction
Jennifer Rosenblum
Jennifer RosenblumProduction
Roberto De Sosa
Roberto De SosaProduction

Tags

woman in black dressblack dresswoman walking on beachman in grey suitgrey suitman walking on beachcouple walking on beachcouple holding handstwo people walkingtwo people

Description

This image from the Banana Republic Summer 2024 ad campaign features a man and a woman walking barefoot along a sandy beach while holding hands. The woman wears a long black sleeveless dress, and the man wears a light grey suit jacket and trousers over a dark shirt. Captured outdoors in natural daylight by photographer Josh Olins with art direction by Ben Segal and Sophie Townsend, the scene evokes a relaxed yet sophisticated coastal atmosphere.

Style

Editorial, Horizontal, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (50%)
Medium Grey (50%)

Background

Sandy Beach

Context

Advertising Campaign