BrandBanana Republic
ProjectSummer 2024 Ad Campaign
Banana Republic Summer 2024 Ad Campaign 2024
Associated creatives
Ben SegalCreative Director
Josh OlinsPhotographer
Tyler KohlhoffVideographer
Taylor HillModels
Ibby SowModels
Marlon TeixeiraModels
and Melodie VaxelaireModels
Lexi Clayburn and Jonny LichtensteinStylist
Cim MahonyHair
Sally BrankaMakeup
Sophie TownsendArt Director
Max BellhouseSet Designer
Shake Productions NYCProduction
Dake GonzalezProduction
Jennifer RosenblumProduction
Roberto De SosaProduction
Tags
Description
This image for the Banana Republic Summer 2024 ad campaign was photographed by Josh Olins with art direction by Ben Segal and Sophie Townsend. The scene features a man in a neutral long-sleeve top, shorts, and a cap seated beside a woman wearing a light yellow strap dress on a wooden bench. The background consists of a rustic, textured stone wall and patterned tiled flooring, complemented by a string bag holding bread and a pineapple in the foreground. The warm, low-key lighting enhances the intimate, textured atmosphere of the editorial, styled by Lexi Clayburn and Jonny Lichtenstein with hair by Cim Mahony and makeup by Sally Branka.
Style
Editorial, Vertical, Warm, Matte
Techniques
Analogue / film
Industries
High Street Fashion
Color
Cream (40%)
Beige (30%)
Off-Black (30%)
Background
Stone Texture
Context
Advertising Campaign