Logo
  • Home
  • ·Media
  • ·Banana Republic Summer 2024 Campaign Poolside Editorial
BrandBanana Republic
ProjectSummer 2024 Ad Campaign
Woman in a green and white striped maxi dress jumping into a swimming pool with a stone building and palm tree in the background.

Banana Republic Summer 2024 Ad Campaign 2024

Associated creatives

Ben Segal
Ben SegalCreative Director
Josh Olins
Josh OlinsPhotographer
Tyler Kohlhoff
Tyler KohlhoffVideographer
Taylor Hill
Taylor HillModels
Ibby Sow
Ibby SowModels
Marlon Teixeira
Marlon TeixeiraModels
and Melodie Vaxelaire
and Melodie VaxelaireModels
Lexi Clayburn and Jonny Lichtenstein
Lexi Clayburn and Jonny LichtensteinStylist
Cim Mahony
Cim MahonyHair
Sally Branka
Sally BrankaMakeup
Sophie Townsend
Sophie TownsendArt Director
Max Bellhouse
Max BellhouseSet Designer
Shake Productions NYC
Shake Productions NYCProduction
Dake Gonzalez
Dake GonzalezProduction
Jennifer Rosenblum
Jennifer RosenblumProduction
Roberto De Sosa
Roberto De SosaProduction

Tags

woman jumping into poolwoman jumpingwoman in striped dressstriped maxi dressgreen and white striped dresswoman

Description

Photographed by Josh Olins for Banana Republic's Summer 2024 ad campaign, this editorial image captures a dynamic outdoor scene. A woman wearing a long green and white striped maxi dress and silver bracelets is mid-air, jumping from a wooden deck toward a vibrant green swimming pool. The background features a rustic stone building with dark wooden doors and a prominent palm tree under natural daylight. The composition emphasizes motion and vibrant color contrast between the pool water and the architectural elements.

Style

Editorial, Vertical, Warm

Techniques

High-speed / freeze, Natural light

Industries

High Street Fashion

Color

Forest Green (60%)
Pure White (40%)

Background

Outdoor Pool

Context

Advertising Campaign