Brand
ProjectSummer 2024 Ad Campaign
Banana Republic Summer 2024 Ad Campaign 2024
Associated creatives
Ben SegalCreative Director
Josh OlinsPhotographer
Tyler KohlhoffVideographer
Taylor HillModels
Ibby SowModels
Marlon TeixeiraModels
and Melodie VaxelaireModels
Lexi Clayburn and Jonny LichtensteinStylist
Cim MahonyHair
Sally BrankaMakeup
Sophie TownsendArt Director
Max BellhouseSet Designer
Shake Productions NYCProduction
Dake GonzalezProduction
Jennifer RosenblumProduction
Roberto De SosaProduction
Tags
Description
This portrait from the Banana Republic Summer 2024 ad campaign, photographed by Josh Olins, captures a model outdoors wearing a wide-brim straw hat that casts distinct shadows across her face. She wears a lightweight, textured white top complemented by a chunky metallic chain necklace and a simple bracelet. The composition is styled by Lexi Clayburn and Jonny Lichtenstein, with art direction by Ben Segal and Sophie Townsend. The shot utilizes natural daylight, emphasizing the rich textural details of the woven hat fabric and apparel against a soft background.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Pure White (70%)
Background
Sandy Beach
Context
Advertising Campaign