Theory ‘Made by NYC' Fall 2025 Ad Campaign 2025

Description

This photograph for the Theory Made by NYC Fall 2025 ad campaign features talent Calvin Royal III reclining on a rooftop terrace overlooking a city skyline. Photographed by Joshua Woods and styled by Jasmine Hassett, the subject wears a dark grey button-down shirt with matching trousers, with his hands clasped resting near the foreground. The natural light highlights the architectural backdrop of urban buildings under an overcast sky.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Rooftop

Context

Advertising Campaign