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  • ·Theory Made by NYC Fall 2025 campaign portrait with Britt Lower
BrandTheory
Project‘Made by NYC' Fall 2025 Ad Campaign
Britt Lower in black sleeveless top and trousers crouching against a white backdrop for Theory

Theory ‘Made by NYC' Fall 2025 Ad Campaign 2025

Associated creatives

Joshua Woods
Joshua WoodsPhotographer
Britt Lower & Calvin Royal III
Britt Lower & Calvin Royal IIITalent
Jasmine Hassett
Jasmine HassettStylist

Tags

britt lowerwoman crouchingwoman in blackblack sleeveless topblack trousers

Description

This portrait for Theory's Made by NYC Fall 2025 ad campaign features talent Britt Lower crouching against a clean white studio seamless backdrop. Photographed by Joshua Woods, she wears a black sleeveless top, matching dark trousers, and dark heeled shoes over red socks, with a ring visible on her right hand. The lighting is clean and even, highlighting the minimalist commercial aesthetic.

Style

Vertical, Commercial, Clean

Industries

Designer Fashion

Color

Jet Black (80%)
Crimson (20%)

Background

White Seamless

Context

Advertising Campaign