Brand
ProjectFall 2024 Ad Campaign

Zvelle Fall 2024 Ad Campaign 2024
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Description
This portrait from Zvelle's Fall 2024 ad campaign features a male model seated on a dark floor under a concentrated theatrical spotlight. He wears a dark, partially buttoned polo shirt, trousers, and light-colored slip-on shoes. The composition uses high-contrast lighting to cast a sharp shadow across the surface, creating a moody and focused atmosphere. The zvelle brand typography is overlaid centrally in white lowercase letters. Photographed by Shervin Lainez with creative direction by Elle AyoubZadeh.