Levi's "Back At It" 2024 Ad Campaign 2024

Description

This portrait from the Levi's "Back At It" 2024 ad campaign was photographed by Mel Bles. The image features a smiling individual with short dark hair wearing a white button-up blouse with delicate pleating and lace detailing. Out-of-focus red berries and branches create a natural framing element across the foreground, softening the composition. Warm natural light illuminates the scene, casting subtle shadows and highlighting the texture of the fabric. The overall mood is candid and bright.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Macro, Natural light

Industries

High Street Fashion

Color

Context

Advertising Campaign