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BrandLoewe
ProjectPaula's Ibizia Ad Campaign
Green sunglasses resting on a stone among sand and pale vegetation for Loewe Paula's Ibiza ad campaign

Loewe Paula's Ibizia Ad Campaign 2025

Associated creatives

Jonathan Anderson
Jonathan AndersonCreative Director
Gray Sorrenti
Gray SorrentiPhotographer
GISELLE
GISELLEModels
Sophie Wilde
Sophie WildeModels
Enzo Vogrincic
Enzo VogrincicModels
and Jamie Dornan
and Jamie DornanModels
Benjamin Bruno
Benjamin BrunoStylist
Karim Belghiran
Karim BelghiranHair
Ana Takahashi
Ana TakahashiMakeup
Sandra Luz
Sandra LuzManicurist
Vincent Olivieri
Vincent OlivieriSet Designer
Comporta
ComportaLocation
Portugal
PortugalLocation
Farago Projects
Farago ProjectsProduction
Krystal Klear
Krystal KlearSoundtrack

Tags

green sunglassesgreen sunglasses on sandsunglassesgreen glasses

Description

This vertical advertising campaign image for Loewe features green sunglasses resting on a smooth pebble set against a sandy ground and pale coastal vegetation. The frame is captured outdoors under natural daylight, creating sharp contrast and deep shadows on the sand. Large white capital lettering reading LOEWE is overlaid across the upper portion of the composition. Photographed by Gray Sorrenti with creative direction by Jonathan Anderson.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Eyewear

Color

Olive (100%)

Background

Sandy Beach

Context

Advertising Campaign