Paula's Ibizia Ad Campaign 2025

Description

This vertical campaign image for Loewe's Paula's Ibiza collection features a model lying on a sandy beach against a backdrop of clear blue ocean and sky. The subject wears dark sunglasses and a vibrant turquoise patterned t-shirt, positioned next to a dark brown leather handbag resting on the sand. Natural sunlight illuminates the scene, casting sharp shadows and highlighting the rich textures of the leather and sand. The composition is captured from an overhead angle by photographer Gray Sorrenti, embodying a relaxed, sun-drenched aesthetic.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Sandy Beach

Context

Advertising Campaign