H&M H&M S/S 2024 Campaign Lookbook 2024

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Fashion campaign lookbook image for H&M photographed by Rory van Millingen with styling by Lisa Lindqwister and art direction by Emelie Engstrand. A model with short dark hair stands against a bright seamless white background, wearing a white ribbed tank top and a shiny metallic midi skirt with matching pointed flats. The composition is framed vertically in a monochrome aesthetic with clean backlighting highlighting the silhouette. Additional credits include Eliana Masgalos as designer and casting by Tina Tapper.