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  • ·Gucci Fall 2024 Mens Ad Campaign portrait by David Sims
BrandGucci
ProjectFall 2024 Men's Ad Campaign
Black man holding a monogram backpack wearing a dark collar shirt against a light grey seamless backdrop

Gucci Fall 2024 Men's Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Thibault Della Gaspera
Thibault Della GasperaDirector
David Sims
David SimsPhotographer
Clement Chabernaud
Clement ChabernaudModels
George Barnett
George BarnettModels
Finn Collins
Finn CollinsModels
Joel Ortiz
Joel OrtizModels
Junyeong Baek
Junyeong BaekModels
Martin Miller
Martin MillerModels
and Modou Wade
and Modou WadeModels
Alastair McKimm
Alastair McKimmStylist
Duffy
DuffyHair
Lucia Pieroni
Lucia PieroniMakeup
Samuel Ellis Scheinman
Samuel Ellis ScheinmanCasting Director

Tags

black man holding backpackblack manman holding backpackmonogram backpackcanvas backpackbackpackdark shirtcollar shirt

Description

This portrait from the Gucci Fall 2024 Men's Ad Campaign was photographed by David Sims with creative direction by Sabato De Sarno and art direction by Riccardo Zanola. The image features a black man wearing a dark collared shirt and holding a monogram canvas backpack against a light grey seamless backdrop. The composition is styled by Alastair McKimm with hair by Duffy and makeup by Lucia Pieroni. Large white typography spelling the brand name overlays the center of the frame.

Style

Vertical, Commercial, Desaturated, Clean

Industries

Luxury Fashion Houses

Color

Chocolate (70%)
Camel (30%)

Background

Grey Seamless

Context

Advertising Campaign