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Brand
Gucci
ProjectHoliday 2023 Ad Campaign
Model wearing a black shirt holding a blue monogram crossbody bag for Gucci Holiday 2023 campaign.

Gucci Holiday 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev 
Marcell Rev Director
Alastair McKimm
Alastair McKimmStylist
Benjamin Muller
Benjamin MullerHair
Sam Visser
Sam VisserMakeup
“I Feel Love” written by Pete Bellotte
“I Feel Love” written by Pete Bellotte
Giorgio Moroder
Giorgio Moroder
and Donna Summer
and Donna Summer
performed by Sam Smith
performed by Sam Smith

Tags

model holding crossbody bagmodel holding bagcrossbody bagblue monogram baggucci crossbody bagman in black shirtman in blackblack shirt

Description

This commercial image for the Gucci Holiday 2023 ad campaign features a model framed from the chest up, wearing a black shirt against a deep red textured background. The subject holds a blue and beige monogram crossbody bag with a prominent blue strap crossing the chest. The lighting is direct and creates sharp highlights on the subject's face and hands. The image was styled by Alastair McKimm with photography by Anthony Seklaoui under creative direction by Sabato De Sarno.