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  • ·Gucci Fall 2024 Men's Ad Campaign Blue Coat Portrait
BrandGucci
ProjectFall 2024 Men's Ad Campaign
Man wearing a textured blue coat against a seamless light grey background for Gucci Fall 2024 campaign

Gucci Fall 2024 Men's Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Thibault Della Gaspera
Thibault Della GasperaDirector
David Sims
David SimsPhotographer
Clement Chabernaud
Clement ChabernaudModels
George Barnett
George BarnettModels
Finn Collins
Finn CollinsModels
Joel Ortiz
Joel OrtizModels
Junyeong Baek
Junyeong BaekModels
Martin Miller
Martin MillerModels
and Modou Wade
and Modou WadeModels
Alastair McKimm
Alastair McKimmStylist
Duffy
DuffyHair
Lucia Pieroni
Lucia PieroniMakeup
Samuel Ellis Scheinman
Samuel Ellis ScheinmanCasting Director

Tags

man in blue coatblue coatman wearing coatblue woolen coatmale model in blue coatman

Description

This portrait from the Gucci Fall 2024 Men's Ad Campaign features a male model seated against a clean, neutral studio backdrop. He wears a vibrant blue tailored coat with a textured woolen finish, styled with sharp lapels and structured shoulders. Large white serif typography spelling the Gucci brand name overlays the center of the frame. The lighting is soft and even, highlighting the fabric's tactile quality and the subject's sharp features. Photographed by David Sims with creative direction by Sabato De Sarno and art direction by Riccardo Zanola.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Cobalt (100%)

Background

Grey Seamless

Context

Advertising Campaign