BrandGucci
ProjectFall 2024 Men's Ad Campaign
Gucci Fall 2024 Men's Ad Campaign 2024
Associated creatives
Sabato De SarnoGucci Creative Director
Riccardo ZanolaArt Director
Thibault Della GasperaDirector
David SimsPhotographer
Clement ChabernaudModels
George BarnettModels
Finn CollinsModels
Joel OrtizModels
Junyeong BaekModels
Martin MillerModels
and Modou WadeModels
Alastair McKimmStylist
DuffyHair
Lucia PieroniMakeup
Samuel Ellis ScheinmanCasting Director
Tags
Description
This portrait from the Gucci Fall 2024 men's ad campaign features a male model seated on a clean grey studio backdrop, styled in a head-to-toe burgundy patterned suit with matching accessories. The model holds a prominent monogram backpack close to his chest, complemented by white socks and black loafers with metallic hardware. Photographed by David Sims with creative direction by Sabato De Sarno and art direction by Riccardo Zanola, the composition is crisp and modern. The clean studio lighting highlights the intricate fabric textures and rich red tones of the garments.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Burgundy (80%)
Pure White (20%)
Background
Grey Seamless
Context
Advertising Campaign