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  • ·Gucci Fall 2024 Mens Ad Campaign by David Sims
BrandGucci
ProjectFall 2024 Men's Ad Campaign
Male model in a striped textured coat and dark necktie against a plain grey background

Gucci Fall 2024 Men's Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Thibault Della Gaspera
Thibault Della GasperaDirector
David Sims
David SimsPhotographer
Clement Chabernaud
Clement ChabernaudModels
George Barnett
George BarnettModels
Finn Collins
Finn CollinsModels
Joel Ortiz
Joel OrtizModels
Junyeong Baek
Junyeong BaekModels
Martin Miller
Martin MillerModels
and Modou Wade
and Modou WadeModels
Alastair McKimm
Alastair McKimmStylist
Duffy
DuffyHair
Lucia Pieroni
Lucia PieroniMakeup
Samuel Ellis Scheinman
Samuel Ellis ScheinmanCasting Director

Tags

male model in striped coatstriped coatcoatmale modelmodel

Description

This image from the Gucci Fall 2024 men's ad campaign, photographed by David Sims, features a male model styled by Alastair McKimm. The subject wears a structured, vertically striped coat over a dark shirt with a tied accent and dark trousers against a minimal neutral backdrop. Large white serif lettering reading GUCCI overlays the centre of the composition. Art direction is led by Riccardo Zanola with casting by Samuel Ellis Scheinman.

Style

Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Chocolate (60%)
Jet Black (40%)

Background

Grey Seamless

Context

Advertising Campaign