BrandGucci
ProjectFall 2024 Men's Ad Campaign

Gucci Fall 2024 Men's Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from the Gucci Fall 2024 men's ad campaign, photographed by David Sims with art direction by Riccardo Zanola and styling by Alastair McKimm, features a male model against a neutral studio backdrop. The subject wears a black coat layered over a cream-colored button-up top, accessorized with a prominent chunky silver chain necklace. Large white uppercase typography spelling Gucci is overlaid centrally across the frame. The lighting is clean and directional, highlighting the textures of the apparel and the metallic sheen of the necklace.
Style
Vertical, Commercial, Clean
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Cream (30%)
Silver (metallic) (20%)
Background
White Seamless
Context
Advertising Campaign







