ProjectArket S/S26 Campaign

Arket S/S26 Campaign 2026
Associated creatives
Tags
Description
This portrait from the Arket S/S26 campaign features a female model seated on a low stone ledge against a plain white wall. She wears an unbuttoned white shirt over a matching bodysuit, paired with woven footwear. Her dark hair is damp, framing her face as she poses with one hand near her mouth. The natural lighting and minimalist composition emphasize the clean, functional aesthetic characteristic of the brand. Photography is by Joséphine Løchen with styling by Tekla Knaust and art direction by Elena Becker.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (70%)
Background
White Seamless
Context
Advertising Campaign


