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BrandArket
ProjectArket S/S26 Campaign
Model with short dark hair wearing a white slip dress holding a blue patterned fabric against a plain white wall

Arket Arket S/S26 Campaign 2026

Associated creatives

Joséphine Løchen
Joséphine LøchenPhotographer
Tekla Knaust
Tekla KnaustFashion Editor/Stylist
Elena Becker
Elena BeckerArt Director
Nathan Couzins
Nathan CouzinsCasting Director
Greta Hofer
Greta HoferModel
Paola Manes
Paola ManesModel

Tags

woman in white slip dresswhite slip dressslip dresswhite dressdresswoman with short hairshort hair womanwoman posingmodel posing

Description

This fashion editorial image for the Arket S/S26 campaign features a short-haired model wearing a flowing white slip dress against a clean white seamless backdrop. She holds a blue patterned textile in her hand while casting a soft shadow on the wall behind her. The composition emphasizes minimal styling, natural lighting, and clean lines. Photography by Joséphine Løchen with styling by Tekla Knaust and art direction by Elena Becker.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Cream (80%)
Sky Blue (20%)

Background

White Seamless

Context

Advertising Campaign