Woolrich 'Origin Stories: Americana' Spring 2024 Ad Campaign 2024

Description

Captured by photographer Dino Kužnik for Woolrich's Origin Stories: Americana Spring 2024 ad campaign, this editorial image features a woman seated outside a motel building with a striking red door. The subject wears a blue coat and matching trousers, with a camera resting on her lap and a patterned scarf tied around her neck. Warm natural sunlight casts sharp shadows across the dusty ground, accentuating the rustic architectural textures of the vintage roadside setting. The styling by Roberto Johnson, hair by Anthony Martinez, and makeup by Anna Kato complete the carefully composed scene.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Hotel

Context

Advertising Campaign