Woolrich 'Origin Stories: Americana' Spring 2024 Ad Campaign 2024

Description

Part of the Woolrich Spring 2024 ad campaign titled Origin Stories: Americana, photographed by Dino Kužnik. A woman with long reddish-brown hair leans out the driver side window of a vintage amber-coloured car, holding a classic Polaroid camera up to her eye. She wears a striped patterned shirt, layered rings, and a wristwatch, framed mid-shot in warm daylight. In the passenger seat behind the car window, a man gazes outward. The composition emphasizes natural textures, warm car body reflections, and a nostalgic cinematic atmosphere.

Style

Editorial, Horizontal, Warm, Retro

Techniques

Polaroid, Natural light

Industries

High Street Fashion

Color

Background

Road

Context

Advertising Campaign