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BrandWoolrich
Project'Origin Stories: Americana' Spring 2024 Ad Campaign
Woman wearing a blue coat and patterned scarf standing outdoors in front of a service station building.

Woolrich 'Origin Stories: Americana' Spring 2024 Ad Campaign 2024

Associated creatives

Dino Kužnik
Dino KužnikPhotographer
Gary Emekwa
Gary EmekwaDirector
Amber Maalouf and Mike Gray
Amber Maalouf and Mike GrayTalent
Roberto Johnson
Roberto JohnsonStylist
Anthony Martinez
Anthony MartinezHair
Anna Kato
Anna KatoMakeup
Leena Tsuchiya
Leena TsuchiyaCasting Director

Tags

woman in blue coatwoman in coatblue coatcoatwoman

Description

Photographed by Dino Kužnik for Woolrich's Origin Stories Americana Spring 2024 campaign, this editorial image features a model wearing a long blue coat with a patterned scarf and carrying a camera. She stands outdoors on gravel in front of a roadside service station building under bright natural daylight. The composition utilizes a vertical framing with desert and architectural elements visible in the background.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Cobalt (70%)
Beige (30%)

Background

Service Station

Context

Advertising Campaign