H&M Spring 2025 Menswear 2025

Description

This editorial fashion photograph captures a male model from behind, showcasing menswear styling for the H&M Spring 2025 collection. The subject wears a light-colored short-sleeve button-down shirt with fine vertical stripes tucked into dark, wide-leg trousers, with hands casually resting in pockets. The composition features a clean, minimal aesthetic with soft natural light illuminating the scene against a textured neutral wall and tiled ground. Photographed by Kyle Weeks with creative direction by Marcus Söder, the image emphasizes relaxed tailoring and contemporary proportions.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Solid Colour

Context

Advertising Campaign