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  • ·Zara Studio Collection Fall 2024 Ad Campaign
BrandZara
ProjectStudio Collection Fall 2024 Ad Campaign
A massive Zara billboard poster on a tall urban building exterior featuring a model in a long black coat and high boots.

Zara Studio Collection Fall 2024 Ad Campaign 2024

Associated creatives

Baron & Baron
Baron & BaronAgency
Fabien Baron
Fabien BaronCreative Director
Steven Meisel
Steven MeiselPhotographer
Haojie Qi
Haojie QiModels
Lulu Tenney
Lulu TenneyModels
Mona Tougaard
Mona TougaardModels
Penelope Ternes
Penelope TernesModels
and Sascha Rajasalu
and Sascha RajasaluModels
Karl Templer
Karl TemplerStylist
Guido Palau
Guido PalauHair
Pat McGrath
Pat McGrathMakeup
Mary Howard
Mary HowardSet Designer
Ashley Brokaw
Ashley BrokawCasting Director
Philippe LeSourd
Philippe LeSourdDirector of Photography
PRODn Art + Commerce
PRODn Art + CommerceProduction

Tags

zara billboardbillboardzara ad campaignurban building exteriorbuilding exterior

Description

This fashion advertisement image captures a massive outdoor billboard mounted on a tall urban building exterior against a blue sky with scattered white clouds. The billboard features a monochrome studio photograph of a model wearing a long black coat, heeled boots, and a structured headpiece, with large white typography reading Zara across the lower edge. The surrounding city architecture includes multi-story masonry and brick buildings with numerous windows under bright daylight. Photographed by Steven Meisel with creative direction by Fabien Baron for the Zara Studio Collection Fall 2024 campaign.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Luxury Fashion Houses

Background

Residential Building

Context

Out of Home (OOH)