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  • ·Xiao Wen Ju in Miu Miu Fall 2026 Campaign
BrandMiu Miu
ProjectFall 2026 Ad Campaign
Model Xiao Wen Ju wearing a dark tailored blazer and tinted eyewear in an open asphalt parking lot at night under floodlights.

Miu Miu Fall 2026 Ad Campaign 2026

Associated creatives

Miuccia Prada
Miuccia PradaMiu Miu Creative Director
Christopher Simmonds
Christopher SimmondsCreative Director
Zoë Ghertner
Zoë GhertnerPhotographer
Hailey Bieber
Hailey BieberModels
Xiao Wen Ju
Xiao Wen JuModels
Lotta Volkova
Lotta VolkovaStylist
Renell Medrano
Renell MedranoCasting Director

Tags

xiao wen juasian woman wearing oversized blazerwoman wearing oversized blazerblack wool blazertailored blazertinted glassesaviator eyeglasses

Description

Model Xiao Wen Ju poses outdoors at night for the Miu Miu Fall 2026 advertising campaign. She wears a structured dark wool blazer layered over a dress with a textured, contrasting brown faux-fur hem, paired with clear, lightly tinted aviator-style glasses. The shot is captured with direct front flash in a paved parking lot illuminated by distant starburst floodlights against a dark sky.

Style

Editorial, Vertical, Moody

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Rust (20%)

Background

Carpark

Context

Advertising Campaign